Marc Jacobs
Londres
Design of the spatial concept and full art direction for the global launch pop-up of Marc Jacobs Beauty at Selfridges in London. The creative stance: turning the brand’s irreverent, maximalist DNA into a walk-in world — a chrome inflatable arch structure as a portal, acid yellow floors as a signature ground, oversized product sculptures as scenographic landmarks.
A space built to be lived, photographed, and remembered.
We created
Spatial concept & brand narrative
Full art direction – inflatable architecture, chrome surfaces, oversized props, campaign integration
Multi-zone retail scenography: fragrance, makeup, beauty bar & social moment
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our motion design expertise
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